MouseTrace sneaks plug-ins into Google Analytics, Chartbeat, Clicky and more...
MouseTrace today announced deep integration with some of the worlds’ leading web
analytics services.
By installing a simple browser plug-in for Google Chrome (Firefox & Safari plug-in
coming soon), users of MouseTrace will get deep integration with their existing
web stats including Chartbeat, Google Analytics, Clicky and Statcounter.
MouseTrace offers a simple solution which allows any website owner or designer to
monitor how their visitors really use their website or blog, no more guessing why
people aren’t engaging more, buying or signing up for your newsletters. Drop 1 line
of HTML code into your website and then sit back and watch your visitors as they
navigate through your website.
By watching how the visitors actually use a website or blog, owners are able to
rapidly find faults and identify where improvements can be made to drastically increase
sales, better target advertising and improve reader engagement.
The browser plug-in is launching today for the Google Chrome browser with versions
for Mozilla Firefox and Apples Safari browser coming very soon.
Once installed users of the MouseTrace service will be able to get much deeper insight
into how their website or blog visitors are using their website, directly from within
their existing web stats package.
For Clicky (GetClicky.com)
Users of the Clicky service will see an enhanced summary home screen for each of
their websites which shows the latest visits to their site. When viewing the Clicky
live “Spy” screen all visits will be tagged with a “View visit on MouseTrace” which
shows an instant replay of the visit – which shows all mouse movements, clicks and
scrolls.
The same “View visit on MouseTrace” action is carried across to the visitor detail
screens on Clicky, enabling the website owners to quickly identify why visits did
not convert.
(Screen shot:
http://mousetrace.com/images/mousetrace_getclicky1.png)
For Chartbeat
When using the new browser plug-in alongside the popular Chartbeat service, users
will be presented with an extra live panel of information which shows the latest
visitors recorded through MouseTrace.
Each recorded visit through the MouseTrace service captures all activity including
visits from iPhone users which show how the device was rotated and all pinch-zoom
actions.
(Screen shot:
http://mousetrace.com/images/mousetrace_chartbeat.png )
For Google Analytics
Similar to the integration with Chartbeat, users will be provided with an extra
live panel of information on all report pages which list the latest MouseTrace visits.
From this panel users can view replays of the latest visits and query for specific
types of visitors to provide further detail.
(Screen shot: http://mousetrace.com/images/mousetrace_google_analytics.png)
For Statcounter
For the popular Statcounter service, MouseTrace users will be provided with the
live panel of visitors on their website summary screens on Statcounter.com and also
an additional link from all visitor stats which link through to a full replay of
the visit.
(Screen shot: http://mousetrace.com/images/mosuetrace_statcounter1.png)
The integration with existing web analytic services allows a website owner to instantly
watch a replay any visit directly from within the web report pages – allowing them
to quickly identify any problems or areas where improvements can be made.
Founder Dan Field explains, “With standard web analytics services such as Clicky
or Google Analytics is possible to identify that visitors are not completing a sale
or a registration process on your website – but you aren’t able to identify why.
“
“By integrating MouseTrace on top of these services a website owner is able to instantly
watch a reply of any problem visits – in real-time. So you can watch how the visitor
navigated through your website, just as if you were sitting next to them – and quickly
identify any problems.”
“The integration with these top analytics services makes it much easier for MouseTrace
users to view this information.”
Find out more at:
http://mousetrace.com/analytics_integration.aspx
ENDS
For more details contact:
Dan Field
Founder MouseTrace
dan.field@mousetrace.com
+44 (0)7725 867 007
Crunchbase Profile:
http://www.crunchbase.com/company/mousetrace
Related Crunchbase Profiles:
Chartbeat
Statcounter
Get Clicky
Google Analytics
Media Information
For media enquiries please contact Dan Field at:
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